Posts Tagged ‘Strategic Planning’
How Full Is Your Glass?
Posted by JBA in Campaign Planning & Management, Donor Cultivation, Fundraising in a Recession on September 15th, 2009
In today’s challenging fundraising environment, I am continually reminded of the old saying “is your glass half full or half empty?” Viewing your challenges as opportunities for positive change classifies you as a “glass half full” person. We should all be striving for a “full glass of opportunities” if we are to be successful at our jobs in today’s world.
I don’t know about you, but I have very little room in my life these days for the glass half empty person. They steal my energy and passion for my work. They create a sense of negativity in meetings and planning sessions when they say we cannot raise money now and maybe should not even be trying! I cannot imagine encouraging our clients to stop fundraising because times are tough – we just need to think of new opportunities that will boost our efforts right now and into the future.
So, given that I am definitely that “glass full to the top” person, what are some of the opportunities where we can focus our energies with the ultimate goals of stabilizing our resources and raising more money?
Here is what fills my glass these days: (Click to Read)